2 August 2022

Why is real-time visibility so important for your warehouse?

2 August 2022

Managing a warehouse goes far beyond ensuring that the right product is delivered to the customer within the agreed time. 

Today, with logistics at the forefront of companies’ attention, it has become essential to develop strategies to reduce costs, increase efficiency, and continuously optimize results. And this can only be achieved by thoroughly understanding the operation. In other words, true management requires you to be aware of everything happening in your warehouse, monitoring processes in real-time.

Experts say that to tackle the challenges and complexities of current logistics, a predictive vision is necessary, meaning managers must be able to anticipate errors and delays, ensuring a high level of service to their customers.

Once again, the need for complete visibility of the operation is felt.

The most interesting thing is that many companies already know this.

According to Gartner, by 2024, 50% of supply chain companies will invest in applications that support artificial intelligence and advanced analytics capabilities. These organizations know that it is not possible to anticipate problems without having a clear view of the operation. Similarly, without visibility, the daily management of operations is compromised, as is the predictability regarding possible demand fluctuations or disruptions.

The advantages of real-time visibility

The introduction to this text must have already convinced you of the importance of visibility for warehouse management, right? But we can go further by presenting concrete numbers.

  • – Cost savings up to 20%
  • – Reduction in inventory turnover from 10 to 7 days
  • – Improve customer experience and satisfaction levels
  • – Speed up the transportation process by up to 5%

See some more details on the gains provided:

Efficiency and anticipation of problems

Indeed, with immediate visibility of the operation, you gain efficiency in all intralogistics processes. Imagine several monitors placed in strategic points of your warehouse, indicating the progress of processes in real-time, with data on order status (whether they are on time or delayed), receiving, shipping, loading, and so on… Employees will certainly pay attention to the dashboards to ensure everything is going well, and if they notice any signs of trouble, they will act quickly to prevent it from occurring. In practice, this means tasks will be performed with higher quality and within deadlines, in other words, there is a concrete increase in efficiency.

The same applies to your management. If you monitor these parameters generated in real-time and detect any performance deficits, you will be able to better anticipate failures. In short, visibility for everyone creates an environment where problems are not tolerated.

Optimization of inventory management

As for the management of stored products, it also benefits greatly from complete visibility of the operation; after all, without updated information on your stock, how will you answer questions like: “Are your products ordered or in production? Are they in the warehouse or in stores? Do I need to eliminate any items or restock them?”

Furthermore: if you do not have reliable data on your actions, how do you know their cost? Or how will you ensure that the customer is served promptly? Those who already have technology that allows monitoring operations in real-time claim that without it, it is impossible to reduce costs and ensure excellent service.

Reduction of losses

Losses are also significantly reduced when you have visibility over your business; after all, you will only be able to manage your stock well if you have reliable and constantly updated information.

It is worth adding that when you can monitor product turnover, you can identify those that are stagnant, subject to expiration, damage, or obsolescence. With this, you will be able to make decisions about what you should or should not keep in your warehouse.

Support for omnichannel operation

If you are thinking of migrating to omnichannel or already offer multichannel sales, it is essential that you have complete visibility of the operation and real-time information; after all, how can you ensure that your customer will be well served on any channel if you do not follow what is happening in the warehouse? And excellence in all purchasing channels is a premise of omnichannel.

Satisfied customer

Finally, the most important thing: the more visibility you have of your warehouse, the better your management and greater efficiency will be. What does that mean? Satisfied customer! Satisfied customers are likely to continue buying from you and even recommend your business to others!

How to monitor warehouse processes in real-time?

If you want to monitor everything happening in your business, with immediate updates, you need a WMS system. With the Visual Management functionality offered by the software, you can have real-time visibility of the warehouse. WMS provides you with dashboards, analytics, and alerts, allowing you to make the best decisions and enabling your team to work at peak performance, offering an impeccable experience to your customers.


Why is real-time visibility so important for your warehouse? Deagor WMS per ecommerce può aiutarti!


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